Style for every you
A fresh take on Canada’s oldest brand
A fresh take on Canada’s oldest brand
Roles
Art Direction
Copywriting
Creative Direction
Client
The Hudson’s Bay Company
Agency
Lg2 Canada
RECOGNITION
Cannes Lions x 3
Cannes Lions Titanium Shortlist
The One Show Gold x 8
The One Show Silver x 2
The One Show Best of Discipline (Audio)
The ADCC Gold x 4
The ADCC Silver x 2
Marketing Awards Best of Show
Marketing Awards Gold Craft
Strategy Awards: Campaign of the Year
Billboard
Entertainment Tonight
People
ABC News
Good Morning America
Perez Hilton
Huffington Post
Buzzfeed
MTV
NME
Forbes
Yahoo News
Slate
E Talk
The Canadian Press
National Post
CBC News
The Globe and Mail
CTV News
Global News
About
A spot that puts style back at the centre of Canada’s Original Department Store. Made in collaboration with LG2’s design team.
A spot that puts style back at the centre of Canada’s Original Department Store. Made in collaboration with LG2’s design team.
